Wednesday, September 25, 2013

MAN 320F - Chapter 8

Question 1


  1. A(n) ____ is a direct tax on imported goods designed to make it more expensive to buy those goods, instituted in hopes of reducing the volume of those imported goods in a given country.

1 points  

Question 2


  1. As Malta got ready for its admittance into the European Union (EU), all taxes on the importation of goods manufactured in Malta were eliminated. Malta was preparing to become part of a(n) ____.

1 points  

Question 3


  1. Which of the following represents the correct sequence for the phase model of globalization?

1 points  

Question 4


  1. Coca-ColaIn recent years, Georgia-based Coca-Cola attempted to reenter the Indian market. Coke was attracted to India’s market because India’s per capita consumption of carbonated beverages is less than half of Pakistan and about five percent of China’s, yet India has the fastest-growing demand for consumer products in the world. Coke’s first attempt to enter the Indian market a decade earlier was plagued by gross mismanagement, and the company lost 20 billion Indian rupies. In that first attempt, Coke purchased Thumbs Up, the leading India-based carbonated soft drink. The company hoped to replace Thumbs Up with Coke,  while maintaining the Thumbs Up distribution strategy. For its return to the market, Coke built five plants, cut costly staff, revamped transport, and reduced the size and weight of bottles in order to increase a truck’s carrying capacity. It also increased its number of distributors and dumped a global advertising campaign that proved irrelevant to the Indian market.

    Refer to Coca-Cola. One way Coca-Cola increased distribution of Coke was to enter into a ____ with a refrigerator manufacturer. In order to ensure that retailers had the proper refrigeration units, Coke provided the financing needed for the retailers to purchase them, and the refrigeration manufacturer gave deep price discounts.

1 points  

Question 5


  1. According to Hofstede, when people in a culture are oriented to the present and seek immediate gratification, that culture is described as ____.


1 points  

Question 6


  1. The primary disadvantage of using wholly owned affiliates as the means of entering a foreign market is ____.

1 points  

Question 7


  1. The two general kinds of trade barriers are ____.

1 points  

Question 8


  1. In Canada, two automobile companies have entered into a ____ to create CAMI Automotive. One firm’s management runs the plant, which makes the other’s cars. The agreement gives one access to the other’s dealers to sell its brand of vehicles.

1 points  

Question 9


  1. As Malta got ready for its admittance into the European Union (EU), the EU removed all taxes on the importation of goods manufactured in Malta. In other words, the EU abolished ____ for Malta-manufactured merchandise.

1 points  

Question 10


  1. One of the major questions that a company must typically answer about its future, once it has decided to go global is ____.

1 points  

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