Thursday, October 24, 2013

Chapter 3 Quizes

Question 1


  1. According to the ____theory, companies go through long, simple periods of environmental stability, followed by short, complex periods of dynamic, fundamental environmental change, finishing with a return to environmental stability.

1 points  

Question 2


  1. Two homebuilders are building homes in nearby subdivisions. One is offering 2,500-square-foot homes with two-acre yards. The other is offering a similar size of house with quarter-acre yards. The builder offering the smaller lots cannot keep up with demand. The builder offering the larger lots has several unsold houses. The builder with the smaller lots most likely used ____ to determine what homebuyers desired.

1 points  

Question 3


  1. When Samsonite purchased American Tourister, one of the first things the new management did was to eliminate the American Tourister Gorilla mascot (which had appeared in all American Tourister ads for years and which represented the quality construction of American Tourister luggage). The gorilla had been a symbol of quality and commitment for American Tourister employees. The executive order to remove the gorilla posters from the walls of offices and factories was one of the means Samsonite used to change the organizational culture at American Tourister. The gorilla posters were an example of ____.

1 points  

Question 4


  1. When using ____techniques to change organizational culture, the key to success is to choose behaviors that are central to and symbolic of the old culture that is changing and the new culture you want to create.

1 points  

Question 5


  1. In setting up his new office, an attorney wanted furnishings that were elegant and that would make him look successful. He wanted thick, plush carpeting in his office, but federal regulations state that his office must be wheelchair accessible because it is a public area. Wheelchairs do not maneuver well in thick carpeting. The building inspector had him remove the expensive carpeting and replace it with a carpet that did allow for wheelchair maneuverability. This is an example of how the ____ component of a company’s specific environment influences it.

1 points  

Question 6


  1. Which of the following is a component of Coca-Cola's specific environment and will directly influence how it does business?

1 points  

Question 7


  1. Companies doing a competitive analysis typically err by ____.

1 points  

Question 8


  1. Fear of a lawsuit prevents many employers from giving totally honest recommendations to former employees. This reflects a change in the ____ component of the general environment.

1 points  

Question 9


  1. Which of the following is a component of the specific environment that would directly influence a restaurant's day-to-day operation?

1 points  

Question 10


  1. In a very strong economy, where the demand for qualified job applicants exceeds the supply, the environmental characteristic of ____ is likely to be particularly salient for many companies.

1 points  

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Question 1


  1. In a very strong economy, where the demand for qualified job applicants exceeds the supply, the environmental characteristic of ____ is likely to be particularly salient for many companies.

1 points  

Question 2


  1. Companies doing a competitive analysis typically err by ____.

1 points  

Question 3


  1. Fear of a lawsuit prevents many employers from giving totally honest recommendations to former employees. This reflects a change in the ____ component of the general environment.

1 points  

Question 4


  1. Advocacy groups use a variety of tactics to convince businesses to comply with the group's stand on issues. Which of the following advocacy group tactics would be most likely to cause a business to fail?

1 points  

Question 5


  1. Which of the following is the LEAST aggressive approach likely to be used by an advocacy group?

1 points  

Question 6


  1. All events outside a company that have the potential to influence or affect it occur in the ____ environment.

1 points  

Question 7


  1. A fast-food restaurant chain is famous for its small, square hamburgers. Which of the following would be a component of its socio-cultural environment?

1 points  

Question 8


  1. Which of the following is NOT a dimension of the political/legal component of the general environment that governs and regulates business behavior?

1 points  

Question 9


  1. When Susan started work at Henderson Textile Co., she was amazed at its employees who would take 30-minute restroom breaks, leave for the day at 2 p.m., and generally belittle the company's management. Such employees' actions most likely developed over time as a result of a faulty ____.

1 points  

Question 10


  1. More premature babies than ever before are surviving due to improvements in medical knowledge and care. This improved survival rate can be attributed to the ____ component of hospitals.

1 points  

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